TRIM. A unique product.
Total Reputation and Image Management.
Marlin has developed an analytical process to quickly assess an organization’s positioning, reputation management and stakeholder engagement strategies.
Inputs are management interviews, executive workshops and desk research and analysis.
Outputs make recommendations on corporate positioning (mission, vision, values); stakeholder identification and engagement; structure, systems and process of reputation management; issues handling and crisis preparation; corporate responsibility; brand communication; corporate identity; culture management and internal communications; customer satisfaction; governance, reporting and transparency; and leadership.
Outcomes are an effective and efficient communications programme that facilitates the achievement of corporate strategy and adds value to the business through enhancing corporate reputation.
