Marlin is a communications consultancy.

Marlin advises companies and individuals on a wide range of topics to do with projecting an image or a viewpoint, promoting a brand, managing a reputation and addressing issues that affect the bottom line.

I cover a wide range of disciplines because I work to help you solve your problems. I bring a long history of high level experience to bear to sort out your problems, run your projects and manage your issues.

Marlin offers corporate positioning strategies, reputation management programmes, communications counselling, culture change management, issues management and stakeholder relationship programmes, brand and product communications strategies and straightforward PR.

At the corporate level, you may need help deciding exactly how to position your business; how to determine who are your stakeholders, which is the most important and how should you address them. You may have issues that require talking to Ministers and Government departments, regulators and NDPBs (the new word for Quangos). You may need to lobby MPs, a trade body or take on a challenge from a pressure group. You may simply need to sit down and discuss where you are with someone who has a wide ranging experience in big company environments and think things through.

At the market level, you may need help in positioning a product against its competitors, or in understanding the market dynamics for a new product. You may have to make some branding decisions after a takeover or merger, or develop a new brand identity hierarchy. You may need to understand the trade media landscapes, who are the key players and influencers.

The solutions can include product and brand marketing, advertising and PR strategies, online and social media programmes, conference organisation, sponsor seeking, press release writing and distribution, speech writing, media interviews, personal image management and exhibition strategies.

At the business level, you may need advice on how to manage change internally; how to create a more dynamic culture among your teams; how to establish a new set of values or how to develop a more international or sustainable business.

The solutions can include training and development programmes, intranets, internal branding campaigns, advocacy development, conferences, publications or straightforward old-fashioned human cascades (talking!).

At Marlin, I have a whole school of big fish associates in management consultancy, internet and social media strategies, website management, management development and culture change programmes who can assist me in the deeper specialism that is sometimes required.